Master’s Degree in Hotel Establishment Management
Mise à jour le 01/07/2024
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Higher School of Tourism and Hospitality Establishments
Presentation
The Master’s in Hospitality Establishment Management (MH) at ESETH is a qualification registered with the RNCP, Level 7, which trains, over two years, senior executives and managers capable of assuming overall responsibility (strategic, financial, and operational) for a wide range of accommodation establishments, from independent boutique hotels to international chains.
This programme is perfectly suited to the needs of managers responsible for hospitality establishments, who are seeking collaborators that are creative, passionate, curious, and motivated.
The MH Master’s at ESETH enables students to be highly operational from their first professional experience. Courses, conferences, Masterclasses, and Business Games are delivered by professionals who are experts in their respective fields.
Connections with our network of premium partner companies are provided to support your work-study placement.
Further Studies
This Master’s programme has a professional focus and therefore leads directly to employment.
Skill block
Students entering the first year are required to validate all competency blocks.
Référent handicap
Pour toute situation de handicap veuillez contacter le référent handicap :
- Référent handicap : Stéphane NOAH
- Téléphone : 06 61 40 03 53
- Mail : Stephanenoah2019@gmail.com
This programme does not offer any equivalences or transfer pathways.
Programme objectives
The Master’s in Hospitality Establishment Management (MH) at ESETH is a state-recognised Level 7 qualification designed to achieve the following objectives:
- Train students in designing business plans and long-term development strategies for hospitality establishments, taking into account their market positioning.
- Develop leadership skills to inspire, motivate, and lead multidisciplinary and multicultural teams. Master intercultural management techniques and talent management.
- Prepare students to manage transformation projects and handle crises.
- Master financial analysis specific to the hospitality sector and cost control.
- Understand investment, financing, and valuation mechanisms for hospitality real estate assets.
- Acquire advanced expertise in dynamic pricing, distribution channel management, and overall revenue optimisation.
- Manage online reputation proactively, analyse customer feedback, and design optimised customer journeys to enhance loyalty.
- Master the integration and use of hotel management systems, CRM tools, and Business Intelligence platforms for decision-making support.
- Master service quality standards across all departments and implement performance indicators and procedures to ensure excellence.
Prerequisites
ENTRY REQUIREMENT LEVEL(S)
Bachelor’s degree / Licence and Bac+4
Prerequisites: The Master’s in Hospitality Establishment Management (MH) at ESETH is open to holders of a Licence/Bachelor’s degree or any other Level 6 qualification, and for entry into the 2nd year of the Master’s programme, to candidates who have validated a Master’s Year 1 or obtained an exemption from the certifying body.
Admission is based on application review and, where applicable, an interview.
Duration
DURATION OF STUDIES:
- 3 years for students holding a Baccalaureate or an equivalent qualification
- Work-study programme available from the third year onwards
Admission Procedures and Deadlines
Access deadlines
- Applications for the September 2025 intake are open from 1 March to 20 September 2025.
- Applications for the deferred January 2026 intake remain open until 18 December.
Modalities
Access to our programmes may be initiated:
- By the employer,
- At the employee’s initiative, with their employer’s agreement,
- By a student or their legal guardian
- Work-study is available from the third year onwards
Upon completion of the application form, our institution undertakes to respond within 72 hours.
If the programme requires specific prerequisites, we will propose, regardless of the funding method you are considering, a knowledge assessment and/or a positioning interview (by telephone or videoconference) and/or a review of your application file.
Teaching Methods and Assessment
Assessment Methods: Case studies and/or tests and/or essays and/or text analyses and/or multiple-choice questions (MCQs) and/or oral assessments and/or research projects / Continuous assessment / Work-study and competency evaluation (written + oral) / Thesis defence / Professional evaluation in the company
Programme Summary Documents: Course materials (PDF, and/or Word, and/or PPT formats), case studies and/or audio and video resources, and any exercises to be completed during the programme
Funding
- The work-study contract: the company covers the tuition fees on behalf of the student.
- The Individual Training Leave (CIF).
- Individual Training Support (AIF), if you are a job seeker.
- Personal funding through a student job or a bank loan.
- You have the option to pay your tuition fees in several instalments.
Career Opportunities
- Hotel or Tourism Residence Director
- Operations Director
- Deputy Director
- Resident Manager
- Regional / Area Director
- Revenue Manager
- Hotel Management Control Manager
- Quality and Standards Manager
- Hospitality and Tourism Consultant
Programme
1ST YEAR
The MH programme in the first year, designed to develop managerial skills, is structured as follows:
Semester 1:
- Business Strategy
- Human Resource Management and Organisational Behaviour
- Project and Innovation Management
- Managerial Geopolitics
- Corporate Finance and Accounting Processes
- English
- Business Challenges in a Globalised Economy
- Business Law
Semester 2:
- Business Model & Business Plan
- Innovation Marketing
- Data Management in Business
- Negotiation Techniques & Customer Experience
- Intercultural and Inclusive Management
- Hospitality Management
- Prospecting and Development of Commercial Partnerships
- Marketing Strategies
- Business Game
- Internship (Optional)
2ND YEAR
The MH programme in the second year of specialisation is organised into two (2) blocks:
AXIS 1: SPECIALISATION SUBJECTS
Semester 1:
- Project Management
- E-commerce and Customer Relationship Management
- Operational Management
- Team Management
Semester 2:
- Labour Law and Ethical Constraints
- Emergency and Crisis Management
- Management of Commercial Operations
- ISO 14001 and Environmental Management
- Internship (Compulsory)
- Business Game
AXIS 2: CERTIFICATION REQUIREMENTS
Validation of competence blocks:
- Block 1: Create and develop a digital entrepreneurship project with the support of AI
- Block 2: Design a digital project following a UX Design approach adapted to AI
- Block 3: Execute a digital project using agile methodology, drafting its functional specifications and technical requirements
- Block 4: Develop an e-marketing and communication strategy for a digital entrepreneurship project with the support of AI
- Block 5: Conduct studies and produce reports in business intelligence and corporate strategy
Tuition Fees
Information regarding the cost of this programme can be accessed by clicking on the following link : https://eseth-bs.fr/tarifs-et-financements/
